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US Dept of Education Blows Up NIL Antitrust Settlement; DOJ Joins In

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Back to the drawing board! Again!

The NCAA and its power conferences have agreed to allow each school to share up to $20.5 million in direct payments to its athletes via name, image and likeness deals as one of the terms of a pending antitrust settlement. Many schools from those power conferences have developed plans to distribute the majority of that money to athletes in sports that generate the most revenue -- mostly football and men's basketball players.
In some cases, athletic directors have publicly shared that they intend to provide upward of 75% of that money to their football players.

However, the Office for Civil Rights -- the division of the Department of Education that enforces Title IX law -- said in its memo Thursday that those future payments should be considered "athletic financial assistance" and therefore must be shared proportionally between men and women athletes.

"When a school provides athletic financial assistance in forms other than scholarships or grants, including compensation for the use of a student-athlete's NIL, such assistance also must be made proportionately available to male and female athletes," the memo said.
 
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