After years of watching previous staffs push out mediocre letters, mailers and ideas as it comes to recruiting materials, we are FINALLY starting to separate ourselves with original ideas and not throwing things together with clip art from Microsoft Word.
Impression via a 4* recruit we're after - if you look close enough, you'll see that the poster is made up of nine postcards/letters written by our recruiting staff:
I'm thrilled we're taking the time and effort to put together materials that make the OSU athletic brand feel dangerous, aggressive and more importantly - modern! Personally, I think Oregon does an amazing job at crafting original visual stories around their brand that up the sexy factor. This is a great step for the Beavs and creating those little moments to haul in top tier recruits.
Full article from the O:
http://www.oregonlive.com/recruitin...egon_state_beavers_send_out.html#incart_river
Impression via a 4* recruit we're after - if you look close enough, you'll see that the poster is made up of nine postcards/letters written by our recruiting staff:
I'm thrilled we're taking the time and effort to put together materials that make the OSU athletic brand feel dangerous, aggressive and more importantly - modern! Personally, I think Oregon does an amazing job at crafting original visual stories around their brand that up the sexy factor. This is a great step for the Beavs and creating those little moments to haul in top tier recruits.
Full article from the O:
http://www.oregonlive.com/recruitin...egon_state_beavers_send_out.html#incart_river
